Short while ago google had changed their ranking algorithm,   in the hope of furnishing it’s search users better results, google engineers published blog post which indicated there were 11.8% organic search results will be affected, in plain English, google thinks about 12% of it’s search results are really bad and need to manipulated. The update was initiated more than a year ago, maybe that’s why some of my ranks dropped out of first 10 pages, but almost all the ranks promoted by articles and blog posts were not affected, a few of these keywords ranked better than ever, it becomes clear that linking campaign the old way is the thing of past, probably due to links crammed sites being thrown away by google.

What is old way of link building any way? There are a lot of SEO company out there are doing this, they put your links on websites which only exist for holding links, these websites will only be updated when new links are being added, almost all of them are garbage, the name of link spamming sites is justified. New google algorithm most likely will punish these link spammers,  all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. When I got into online marketing long time ago, I started promote the keyword, Transport Chain, of course with old way of link building, lately I figured that every site in the campaign had way too many links, and those sites had only links, no real content at all. In the beginning, the ranking of the keyword in question rise pretty fast, lately the keyword link stayed on the first page for a while, this was the case until google made the change. Here is another keyword, chain puller , most back links for this keyword are from articles and posts, with very few plain links, the rank for this keyword is making me real happy. Now contextual links win the battle, then what? It all boils down to content, as long as you dole out high quality content, you will attract readers as well as search engines. It’s never too late to build good blogs for business purpose, take a look at this blog, baby stroller , I didn’t put too much effort into it from start, but I never stopped posting, now it can even rank the highly competitive keywords. As we can see, blog marketing with great content is the way to go. Say you’re building your own bogging network, for instance Grade 70 Chains, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, get people to enjoy and share your stuff, and put your keywords in the context you’re good to go, your effort will reward you handsomely in the end. Persistence and patience are the keys to success, you shouldn’t expect things to improve overnight, i.e., selling online or improve your search rankings, now all we have to do is to share our love for creating and sharing nice content and not to worry about the ranking all the time. One of the best articles directories is EzineArticle, a new article will be indexed and cached in less than an hour, and some popular blogs will get your post indexed in minutes, there venues are ideal for promoting your site, here I am going to show you an article in article directory or on a blog, say this Trucking Accessories, good writing, interesting content, indexed and cached, this article serves it’s purpose well.

Last but not least, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, sign up for a twitter account and create a new application, configure your twitter tools prpperly, then every new post on your blog will show up in your twitter page, it’s real easy and useful, it’s a big loss if you don’t use this tool.

Technorati Tags: , ,

  Short while ago google had changed their ranking algorithm,   in the hope of offering it’s search users better results, google engineers published blog post which indicated there were 11.8% organic search results will be affected, put it this way, google thinks about 12% of it’s search results are really bad and need to manipulated. Google started this change almost one year ago, and recently I see some of my ranks were lowered considerably, the good thing is that those keywords promoted by content rich links are not affected, and a few of them even gained a few positions, it becomes clear that link building the old way is the thing of past, probably due to links crammed sites being downgraded by google.

Now what on earth is plain link building and how do people do it? There are a lot of SEO company out there are doing this, they put your links on websites which only exist for holding links, the only updates on those websites are the new links, and most of them are useless, we call these sites link spamming sites. Now google algorithm probably will weed out these sites, the links on those spamming sites won’t work anymore.  

Examples will be great for explanation. In the very beginning, I didn’t know better, I started with this keyword, Chain Binder, at that time almost every body was doing plain linking campaign, almost all the sites I got link from had too many links, and those sites had only links, no real content at all. This strategy worked in the beginning, eventually the keyword could be found on first page, this was the case until google made the change. Now let’s look at another keyword, chain pullers, we promoted this keyword with articles and blog posts, with very few plain links, now we have really good ranking for this keyword. Old and outdated linking campaign lost to content linking, what’s next? In fact the only thing matters here is content, when you create unique and quality content, not only people will love to read your stuff, so do the search engines. How do you do it? Writing articles and building blogs, take a look at this blog, best baby strollers , I didn’t put too much effort into it from start, but I never stopped posting, now it can even rank the highly competitive keywords. Now you can see, creating quality content and article marketing is what we have to do to get great result. If you can build a group of your own blogs, such as Trucking Accessories, then you will have a powerful weapon in your SEO arsenal.

At the end of day all you have to do is to create attractive content, publish and share with people, and put your keywords in the context you’re good to go, this strategy will prevail in short or long term. The virtues, persistence and patience, are essential for your success, long term strategy is required to improve anything of significance, be it your business or search rankings, now all we need to do is to give our love for creating and sharing great content and not to worry about the search results every day. When publisinh articles, I prefer ezine, google will index a new article on ezine promptly, popular blogs will get your post indexed as soon as you post it, let look at some aticles or posts which are published and indexed, let’s look at this one, Binder Chains , good writing, interesting content, indexed and cached, this article serves it’s purpose well.

Last but not least, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, sign up for a twitter account and create a new application, set up API credentials in your twitter tools option, then make sure every new post will post a new tweet, it’s simple and elegant, it’s a big loss if you don’t use this tool.

Technorati Tags: , ,

Lately google did something to their ranking algorithm,   in the name of providing more relevant search results for it’s users, google engineers published blog post which indicated there were 11.8% organic search results will be affected, in plain English, almost 12% of google search results are useless or of low quality. Google started this change almost one year ago, maybe that’s why some of my ranks dropped out of first 10 pages, on the other hand almost all keywords promoted by contextual links are not affected, a few of these keywords ranked better than ever, it’s safe to say that old way of link building is doomed.

So what exactly is linking campaign the old way? There are a lot of SEO company out there are doing this, they add your links to those linking websites without context, the only updates on those websites are the new links, it’s safe to assume all of them are trash, the name of link spamming sites is justified. Now google algorithm probably will weed out these sites, any links on them will be affected too. 

A few real world examples will help to explain what I said. When I got into online marketing long time ago, I needed to rank the keyword, Trucking Accessories, of course with old way of link building, almost all the sites I got link from had too many links, worst yet, those sites had no content at all. This strategy worked in the beginning, finally the rank improved a lot, this was the case until google made the change. Now let’s look at another keyword, chain pullers, we promoted this keyword with articles and blog posts, not too many plain links have been built, you can imagine how this keyword ranks. So contextual link wins this time, what about future? It all boils down to content, as long as you dole out high quality content, your rank will improve over time, since search engines are another kind of readers. You probably think there are already too many blogs out there, it’s not true, there will never be too many good blogs, take a look at this blog, kaiya eve , in the beginning I just post to it casually, lately I added nice stuff left and right, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, article marketing with great content is the way to go. Say you’re building your own bogging network, something like Ratchet Load Binders, you will have the power to push any sites up in search engines.

Remember content is king, you just need to create content, get people to enjoy and share your stuff, and put your keywords in the context you’re good to go, your effort will reward you handsomely in the end. Whatever you do, you will need persistence and patience, you shouldn’t expect things to improve overnight, be it your business or search rankings, let’s keep building and maintaining our blogs until end of the day. Ezine is one of the best article directories out there, new article will be indexed within an hour if not minutes, popular blogs will get your post indexed as soon as you post it, I believe you should see for yourself, for instance, Chain Binders , quality content, nice presentation, indexed by google, this article is a good example of article marketing. 

Last but not least, the social media is the must have channel for your marketing effort. One thing you can do for your blogs is to install twitter tools, sign up for a twitter account and create a new application, link your blog to twitter, then every new post on your blog will show up in your twitter page, it’s real easy and useful, no one should miss this tool out.

Technorati Tags: , ,