Short while ago google had changed their ranking algorithm,   in the name of providing more relevant search results for it’s users, according to their official blog, this change impacts 11.8% organic search results, in another word, almost 12% of google search results are useless or of low quality. The update was initiated more than a year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, the good thing is that those keywords promoted by content rich links are not affected, a few of these keywords ranked better than ever, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.

What is old way of link building any way? a large percentage of SEO firms will do this,  they will get links from any websites which accept adding links, these websites will only be updated when new links are being added, almost all of them are garbage, the name link spamming are just for these sites. New google algorithm most likely will punish these link spammers,  the links on those spamming sites won’t work anymore.  

Maybe a few examples will make it clear. When I got into online marketing long time ago, I started promote the keyword, machine chains, it was old way of link building all the way, almost all the sites I got link from had too many links, and the worst thing is that those sites are linking sites only and had no content, not even crap content. I would give credit where credit is due, this linking strategy worked, finally the rank improved a lot, this was the case until google made the change. Something opposite happened to this keyword, chain puller , most back links for this keyword are from articles and posts, with very few plain links, you can imagine how this keyword ranks. Now contextual links win the battle, then what? Actually this is all about content, so if you create great content, not only people will love to read your stuff, so do the search engines. You probably think there are already too many blogs out there, it’s not true, there will never be too many good blogs, take a look at this blog, sue havens toys , in the beginning I just post to it casually, lately I added nice stuff left and right, the result? I got nice ranking for a few realy nice keywords now. As far as SEO concerned, quality article marketing is much better than plain link building. Say you’re building your own bogging network, something like ratchet tie down, then it will be easier to do article marketing.

Remember content is king, you just need to create content, share the content with people, in the mean time advertise your business with your content, as long as you don’t stop doing this, you will win over customers and search engines. The virtues, persistence and patience, are essential for your success, you shouldn’t expect things to improve overnight, i.e., selling online or improve your search rankings, keep writing, publishing, sharing and creating, you will see the day of success. One of the best articles directories is EzineArticle, a new article will be indexed and cached in less than an hour, popular blogs will get your post indexed as soon as you post it, let look at some aticles or posts which are published and indexed, let’s look at this one, tie out cable , nice writing, good content, published on popular site, this article is a good example of article marketing. 

We’re not finished yet, please remeber, we have hot social media now, no one can afford to not using them. For wordpress blogs, I recommend twitter tools, get a twitter account and API keys, set up API credentials in your twitter tools option, then every new post on your blog will show up in your twitter page, it’s easy and really useful, no one should miss this tool out.

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To be honesty, when I get stuff for my dog, a 4 year old shepherd, I will never settle for low quality for the sake of low price. Affordable doesn’t mean bad quality , if you spend money, even just a bit , on low quality products you’re just wasting your hard earned cash . Here the affordable means that the quality is good even great while you don’t have to pay too much on the products, believe it or not, you may get the nice leashes and collars with really great price, for instance, this 1/8”x48” chain dog lead with leather handle works great on small but powerful dogs(they will chew up leashes!), leather handle adds more value for the lead, $9.99 for a set of 6 pieces, which is a steal in my opinion, and the handles have 3 different colours, black, beige and yellow, and you get all these in a package.

Here is another example of nice product, it’s a 1”x60” reflective leash, which has a nice handle with trash bag and travel bowl stored in it, the color is red, blue, black,dark green and orange, with features like big handle, trash bag and travel bowl storage and reflective leash, you only have to pay $7.00 with free shipping!  The look and feel of this product is great, and the little known secret is that you will get an extra travel bowl when you order online. And there are 5 different colours available for you to choose, including black, blue, dark green, red and orange. When you walk your dog in the park or take your dog with you on an excursion, the leash with trash bag and travel bowl may come in handy.

Going outdoor without tie out stake and cable will be a mistake, you will have to watch your dog all the time! Play with your dogs at park you have to make sure it’s safe for the dog and the people around you, you need to tie the dog down with tie out cable and stake, together the tie out cable and stake its a mobile tie down post. Made from high quality aircraft cable and coated with vinyl, the tie out cable is strong enough and safe for your dogs, and is better than straps. And you can choose from 9mmx18′, 9mmx17”, 8 mmx16” and 8mmx18” tie out stakes’ sizes to suit your needs, and 5mm in diameter, the tie out cable normally has a few different lengths: 30′,20′,15′ and 10′, to satisfy your specific needs you can choose from all available sizes.

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